Local Market Chains Meet

The Local Market Chains Meet Conference and Fair, abbreviated as YZB, brings together the organised food retail industry’s product and service manufacturers and suppliers with local market chains, strengthening cooperation channels and providing a unique atmosphere between April 15-16 at the Istanbul Halic Congress Center.

In 2015, the event will once again host interactive stands where the industry’s leading companies exhibit their product and services, a series of well planned networking opportunities and a new approach to fair and congress management which sees interest and contentment from visitors increase each year and YZB continue to be the most important meeting point of food retail.

Launching the “Start the Transformation, Gain the Future” theme in 2013, the event focused on ‘People’ in 2013, ‘Brands’ in 2014 and will complete the transformation with ‘Technology’ in 2015.

The conference programme provides industry professionals with insights into the current landscape and provides new points of view by sharing the impact of technology on the latest developments in organised retail, the innovation and changes as well as how technology can be utilised in various fields of the industry to attain better, more effective, results.

The 2 day programme will contribute to the vision and opinion of participants with presentations from expert speakers covering a wide variety of topics from how technology has affected consumer behaviour to ‘The Market of the Future’, from payment systems to e-commerce, market equipment to security systems and much more.

We hope to see you among the retail industry’s leading companies at the 7th edition of the biggest organised food retail fair and congress, YZB 2015…


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